Thank you!

Posted 04.02.2013 in Breakfast Week

Thank you!

We would like to say a huge thank you to everyone who got involved with Farmhouse Breakfast Week this year. Whether you held your own event or promotion, uploaded your photos for #BreakfastWatch or took the Breakfast Week Challenge, you helped to make Farmhouse Breakfast Week a great success once again!

The campaign received extensive media coverage in national, consumer and regional print as well as via broadcast and online channels. These included Daily Mirror, Saturday Express Magazine, The Sun, Daily Express, Hello, Best, Woman, Daily Star, Farm Business, Farmers Weekly, Farmers Guardian and part of the storyline on Radio 4’s The Archers! Nadia Sawalha took part in radio interviews on 14 stations on Monday 21st January and we also delivered breakfast hampers and bacon rolls into some of the key radio stations in London including Radio 2, Capital, Magic FM and Heart FM.

Here’s what the week looked like in numbers:

  • Over 1,000 events and promotions were held nationally celebrating breakfast.
  • 1,700 orders were places for our free resources meaning we sent out more than 70,000 recipe booklets, 35,000 sheets of stickers, 6,000 event posters and 5,000 table talkers
  • 15,000 people visited during January
  • There were more than 1,500 views for our videos with Nadia Sawalha
  • More than 700 people registered to take the Breakfast Week Challenge
  • There were thousands of tweets celebrating #BreakfastWatch with nearly 600 pictures pinned to our#BreakfastWatch board

Farmhouse Breakfast Week may be over for another year, but we still want to hear from you. You can keep in touch with us on our Facebook and Twitter pages and share your breakfast ideas, tips, photos and recipes!